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Privacy policy

Version number: 1.0

Effective date: 16/11/23


  • Who are we?
    • We are Barcode Promotions Ltd. For privacy queries, you can contact us at


  • What’s the purpose of this policy?
    • It tells you what to expect when we collect personal information from users of our website/app. Please only use them if you are completely happy with this policy.


    • Generally, the policy covers only information provided to us. If you give personal information to other people, such as other websites, please check their privacy policies.


  • Might the policy change?
    • Yes. We will give you notice of the new version by posting it on our service and communicating it otherwise if appropriate.


  • What do we collect?
    • your name and contact details;
    • account information such as your email and password and your contact or other account preferences;
    • details about your transactions on our service;
    • information that you provide for display on our service or include in  communications with us including surveys and feedback; and
    • contact or other information which you give or allow us to use for newsletters or other marketing.
    • Information that you upload to our service or otherwise give us such as:


    • Automated browsing information about your use of our service such as: the internet protocol (IP) address used to connect your device to the internet, connection information such as browser type and version, information about your device including device-type and device identifier, operating system and platform, mobile network data, a unique reference number linked to the data you enter on our system, the site from which you arrived at our service, details of your activity with date/time stamps including pages you visited and your searches/transactions. 


    • If you use our mobile app, information about your exact location in order to display nearby establishments. You will be asked to consent to this. You can withdraw your consent at any time including by ending your contract with us as explained in our terms and conditions.


  • What’s our reason / legal basis for collecting the information?
    • Because it’s necessary to take steps at your request to enter into a contract with you and/or to perform such a contract. This applies to information such as initial enquiries and to account, contact and transaction information.


    • Because it’s in our “legitimate interests”, e.g., sending you marketing communications about our similar products/services, managing and improving our service including tracking usage patterns and preventing or detecting fraud or abuse. This applies to information such as contact details and automated browsing data.


    • Because you’ve specifically agreed on our service (e.g., by selecting a consent box). This may apply to contact or other information that you specifically agree to us using for certain kinds of marketing. You can withdraw permission at any time as explained on our service or by emailing us at the above email address. 


    • Because it’s necessary to comply with legal or regulatory obligations.


  • How long do we keep personal information?
    • We will generally hold your information for our default standard retention period of six years after the end of our contract/relationship with you, but we may delete it earlier/later as set out below or in our terms and conditions.


    • We will keep your information that we use for email newsletters or other marketing until you tell us to stop sending you such messages.


    • We will generally keep automated browsing information for up to 14 months.     


  • To whom do we send or make available your personal information?
    • To other people who supply us with services, e.g., website/app hosting and management, app admin, email distribution, analytics etc.


    • To regulators, the police and other law enforcement or official authorities to help deal with fraud and abuse and/or comply with legal requirements and/or to protect us or others.


    • To insurers and professional advisers in connection with our insurance cover or to deal with legal claims.


    • To (actual or potential) potential buyers so far as reasonably necessary in the case of a proposed or completed sale or merger or business combination involving all or the relevant part of our business.


  • Do we send your information outside the UK?
    • Your personal information (e.g., name, username, contact details, IP address, browsing information) is transferred to companies outside the UK (generally to the US) that provide us with the services mentioned above (see: To whom do we send or make available your personal information?). Where this happens, we will ensure that there is a legal basis to do so, for example in accordance with “adequacy regulations” applying to particular countries, (e.g., the “UK-US Data Bridge” if applicable) or under contracts with standard contractual clauses sanctioned by the Information Commissioner that are designed to provide adequate safeguards for your personal information.


  • What rights do you have?
    • If the legal requirements are met: To ask us for access to your personal information, to rectify it if there are mistakes, to delete it or restrict its use in certain circumstances or to “data portability” or to withdraw any consent you’ve given (e.g., marketing).


    • You may also have the right to object to use of your personal information in certain circumstances.


    • If you have a complaint about how we are dealing with your personal information, please contact us via the email address above. If you are not happy with our response or think we are not handling your personal information in accordance with the law, you have the right to complain to the Information Commissioner’s Office (ICO).


    • For more information about your rights, visit the ICO’s website:




    • Introduction

We are committed to protecting your privacy and ensuring the security of your personal information. This privacy policy outlines how we collect, use, and safeguard information gathered from online sources for the purpose of sending direct mail on the basis of legitimate interests.


    • Information Collection

When obtaining personal information through online sources, we may collect the following information:

    • Names
    • Mailing addresses

We may obtain this information from publicly available online sources, business directories, or other legitimate sources.


    • Use of Information

The information collected is used for the sole purpose of sending relevant mail to business owners or persons related in some way to said business. This may include promotional materials, newsletters, or other communications related to our products or services.


    • Data Security

We are committed to ensuring the security of the information we gather. We implement appropriate technical and organizational measures to safeguard the data against unauthorized access, disclosure, alteration, or destruction.


    • Disclosure of Information

We do not disclose, sell, or trade any personally identifiable information to any third parties unless required by law or with your explicit consent.


    • Your Rights

You have the right to request access to the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. To exercise your rights under the GDPR or to unsubscribe from future direct mail communications please contact us through the contact information provided at the end of this privacy policy.


    • Changes to Privacy Policy

We reserve the right to modify this privacy policy at any time. Any changes will be effective immediately upon posting on our website. It is your responsibility to review this privacy policy periodically and become aware of modifications.


    • Contact Us

If you have any questions about our privacy policy or the practices of our company, please contact us at